Graduate Certificate - Business Management - Entrepreneurship and Innovation (1587)

This program will equip students with the skills, tools, and mindset necessary to succeed in the world of entrepreneurship and innovation, including ideation, new venture creation, market research and experimentation, marketing and communication, operational frameworks, accounting, and venture finance, sustainable business practices, as well as Diversity, Equity, Inclusion and Belonging (DEIB). Through a variety of projects, case studies, and interactive learning opportunities, students will develop critical thinking, creativity, and problem-solving skills that are fundamental to success in the field. Located in one of the most desirable hotbeds of innovation and entrepreneurship activity in the country, students will have direct access to local business start-up incubators and unlimited potential to network with start-ups and innovative companies in the community. Individuals interested in pursuing a new business idea beyond the program will also have the opportunity to work further with the Venture Lab, Conestoga's Universal Business Incubator.